90 percent of the world’s companies are family-owned. A recent survey suggests that family businesses in India have been more successful than their counterparts. We dove into...
CBDC or Central Bank Digital Currencies is a concept which is seriously being worked upon by the RBI in order to introduce the nation to the...
PV Sindhu’s case is a great example where moment marketing was used in the wrong way, with most of the campaigns appearing on social media where...
The 23-year-old Grand Slam champion is a known investor in cryptocurrencies now favoring mostly dogecoin.Her interest in the popular investment option was spurred by all the...
“If I were only doing the restaurant business, probably I would be devastated. For one year, no one has been coming back,” says the celebrity chef....
While everyone knows there is going to be a lot of scope in digital industry in the future, but no one can deny that the unprecedented...
The prominent U.S. cosmetic brand, Estée Lauder, has took a new turn in marketing by being “the first ever beauty brand to participate in NASA’s effort...
Amidst the global crisis of covid-19, many industries will be going through some major changes and one of those industries will be the Fashion and Lifestyle...
In the present age, the information that a person has exposure to is boundless. Whenever a customer thinks about buying a product, he or she is...
Women have proven to be successful across various platforms and industries. Women like Lopamudra Banerjee has proved that sky is the limit for achieving success, having...