Incense is aromatic biotic material that releases fragrant smoke when burned. The term is used for either the material or the aroma. Incense is used for aesthetic reasons, aromatherapy, meditation, and ceremony. It may also be used as a simple deodorant or insect repellent.

Incense sticks and cones are commonly used in India for a multitude of purposes. The aroma spread by the smoking cones and sticks is also used for aromatherapy. Incense sticks and cones are also an economical option for adding a fragrance to living spaces. Incense sticks and cones are now available in both natural and synthetic fragrances, giving you wide a range of options to choose from.

Founded by Surbhi Bansal, they convert the waste into charcoal free luxury incense products. They aim to build natural alternatives to synthetic chemical based products by using deep-tech and research.

Around eight million tonnes of wastes are offered annually in India. Once discarded in rivers and waterways, the chemicals used to grow the plants can cause significant pollution and human health problems. Thus they turn this waste into something productive and make carbon free incense sticks out of it.

Nirmalaya has given lives to so many dozens of women. Not only women, many handicapped women has also helped Nirmalaya in producing their incense sticks.