Celeb Style
Freen Sarocha: Unleashing Tangy Chic in New Ume Pepsi Thailand
Freen Sarocha style in the New Ume Pepsi campaign in Thailand exudes a vibrant, playful, and effortlessly cool vibe that aligns perfectly with the brand’s bold and refreshing image. Known for her impeccable fashion sense, Freen brings a youthful yet sophisticated energy to this endorsement, blending her signature charm with a modern, edgy twist.

In the campaign, Freen Sarocha is seen sporting a dynamic look that complements the “Ume” (plum) flavor’s zesty and unique profile. Her outfit features a sleek, form-fitting ensemble with a mix of casual and chic elements—think tailored pieces paired with trendy accessories. The color palette likely incorporates pops of vibrant hues, such as Pepsi’s iconic blues, contrasted with subtle nods to the plum theme, possibly through accents of purple or magenta. Her styling is minimal yet impactful, with clean lines and a slightly rebellious flair, reflecting her caption, “ว่าจะ keep ลุค แต่เปรี้ยวซ่าจนหยุดไม่ได้ไปสุดเลยแล้วกัน” (translated: “I was going to keep it low-key, but the tangy fizz took over, so I went all out!”).

Freen’s hair is styled in loose, tousled waves, adding to the carefree, spirited aesthetic, while her makeup enhances her natural beauty with a fresh, dewy finish—perhaps with a hint of a bold lip or playful eye detail to tie into the campaign’s lively tone. Accessories are kept sleek and modern, like statement earrings or a minimalist choker, ensuring the focus remains on her confident persona and the Pepsi product.
Overall, Freen Sarocha’s style in the New Ume Pepsi campaign embodies a perfect fusion of her established elegance and a fun, adventurous edge, making her a standout ambassador for this exciting flavor launch in Thailand.