Business
Fendi x Bang Chan: ‘Roman Empire’ Single Drops with Epic Music Video at Rome HQ
In a fusion of high fashion and K-pop innovation, Fendi has teamed up with Stray Kids leader and global brand ambassador Bang Chan for a groundbreaking musical project. The LVMH powerhouse unveiled the new single ‘Roman Empire’ — written, composed, and produced entirely by Bang Chan — alongside a cinematic music video filmed at the iconic Palazzo della Civiltà Italiana, Fendi’s headquarters in Rome.The track is more than a song; it’s a sonic love letter to Fendi’s legacy. Bang Chan reinterprets the maison’s timeless icons — the legendary Peekaboo bag and the signature ‘F’ monogram — through layered lyrics and a modern soundscape that blends R&B with Miami Bass influences.
“A song about Fendi — it likens love to eternity and to the grandeur of the Roman Empire, weaving symbols of the Maison into the lyrics to reinterpret Rome’s tradition in a modern key,” Bang Chan shared in a statement. “The track blends smooth, emotive vocals with dreamy synths, layered over a powerful kick drum-driven rhythm.”
Bang Chan channels timeless elegance in Fendi’s Spring/Summer 2026 Pre-Collection. (Photo: Fendi)The Music Video: A Journey Through Artistry and ArchitectureThe visual narrative opens with a minimalist, black-and-white portrait of Bang Chan — a nod to his pre-debut days — before evolving into a dynamic showcase of his artistic growth. Dressed in looks from Fendi’s Spring/Summer 2026 Pre-Collection, he moves fluidly between the Palazzo’s stark interiors and sunlit exteriors, mirroring his rise from aspiring artist to global icon.The video culminates in a powerful affirmation of creative synergy, with Fendi stating:
“It reflects both Bang Chan’s personal growth and his bond with Fendi, while encouraging everyone to recognise and amplify their own creative potential through synergistic collaborations.”
The Palazzo della Civiltà Italiana serves as both backdrop and muse. (Photo: Fendi)Seoul Celebration: Exclusive Event at Palazzo Fendi BoutiqueTo mark the release, Fendi is hosting an exclusive private event on November 4 at the Palazzo Fendi Boutique in Seoul. Guests will experience a live performance by Bang Chan, followed by an immersive brand encounter celebrating the intersection of music, fashion, and Roman heritage.Bang Chan for Fendi
Bang Chan performs live at the upcoming Seoul event. (Photo: Fendi)A Legacy of Music-Meets-Fashion CollaborationsThis project continues Fendi’s rich history of blending couture with sound:
