From simplicity to royalty, Dolly Jain, the skilled drape expert has it all to her credit. She has developed a unique style of her own, reflecting the ancient traditions of India in a contemporary vocabulary. The saree drapist’s understanding of designs and the innovative use of her skill has created a new classicism.
Dolly, who began her work as a hobby in Calcutta more than a decade ago, has soared to new heights gradually. The gifted drapist is inherently blessed with a great eye for design, since childhood. Even at a tender age, she would dress up her dolls in the most exclusive ways! She has successfully matured into creative styling, translating the saree soiree into refreshingly new and unexpectedly contemporary silhouettes. This facet makes her work particularly relevant from India’s fashion point of worldview. The trademark of the gifted drapist reflects alluring styles, classic silhouettes and the most exquisite styles of draping. She has triumphantly added a timeless quality to her creations.
Dolly Jain is a name synonymous with Saree Draping. She is credited to revolutionize the world of saree lovers. With an immense expertise to play with the ‘6-yard long cloth’, she has brought smiles on the faces of women all over the world. This ability of hers to inject a personal candour into her work is what sets her a few leagues apart from most other drapists in the country. Highly personable, with a great eye for style, Dolly’s work was featured in the Limca Book of Records, Asia book of Records, World record, Coca-Cola awards and many others.
The versatile drape artist is recognised internationally as well, for her work as a personal stylist for high profile clients and celebrities. With an impressive Bollywood credits such as Deepika Padukone, Alia Bhatt, Anushka Sharma, Sonam Kapoor and top celebrity clients like Neeta Ambani, Shloka Mehta,Lakshmi Mittal, Sangeeta Jindal, Dolly Jain has an impressive oeuvre. She has also worked internationally in places like Dubai, Abu Dhabi, Oman, Qatar, Singapore and Paris with campaigns and special projects. Her repertoire now includes personal styling and celebrity dressing.
The expert saree stylist has also created her own YouTube vlog series on ‘How to drape sarees in 325 ways’. The best thing about being a saree stylist for Dolly is the constant change. “Seasons change, fashion evolves. It keeps you on your toes – you always have to be predicting what is next as well as what the current trends are. I am distracted easily, so I’m lucky to have a job thatI’m not bored of”, says Dolly Jain.In her experience, Dolly noticed that women have the misconception that a sari limits their mobility. But the key she finds is effective draping. Which is exactly what she sets out to accomplish in the form of her first Coffee Table Book, ‘365 ways to drape a saree’. Her dream is to make it possible for anyone to understand draping styles for every one day of the year. “I want women to know and experiment with different ways of draping a sari.” Whether it’s for a ritual ceremony or a cocktail party, Dolly’s step-by-step recipes for sari draping are designed to be foolproof for anyone who wants to shine in a gorgeous saree!